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Fashion Review by Rachell Tan

Catworld is extremely proud to be reviewed by Rachell Tan, famous host/entertainer, fashionista and food blogger. In her review, she chose 3 different styles of Catworld featuring (1) Cute and Lovable Robo Heart Tee (2) Elegant Melodious Angel Dress (3) Funk and Pop Simply Carefree Denim Shirt. Check out her blog and facebook too!

Robo Hearts Tee:

Robo Hearts Tee p3Robo Hearts Tee p1Robo Hearts Tee p2

Melodious Angel Dress:Melodious Angel Dress Melodious Angel Dress Melodious Angel Dress Melodious Angel Dress

Simply Carefree Denim ShirtSimple Carefree Denim Shirt Simple Carefree Denim Shirt Simple Carefree Denim Shirt Simple Carefree Denim Shirt Simple Carefree Denim Shirt

 

Rachell X Catworld: Pxdkitty In The House

Rachell Tan or known more affectionately by her fans at Instagram as [Pxdkitty], is in fact a multi-talented lady who wears many hats. Having won 2012 Cineleisure’s Next Online Sensation with speishi as “Kitty on a Spaceship”, host of Reelity TV and a born fashionista who is famous in the blogosphere, you can imagine our excitement when she agreed to review Catworld’s apparels! Catch her blog and review here at this link: http://www.rachelltan.com/2013/07/catworld.html

However, our excitement was mixed with confusion soon one night when she suddenly Whatapp us that she would like to come to our store before her review! We were like, “thought the usually procedure is that we send her the clothings for review and that’s it..” Later did we know the reasons straight from her. These are her words (*hope I got it word for word*), Rachel said,” Usually I like to see the selection and to feel them in my hands so that I can let my blog readers know exactly how they feel…” **Many thumbs up for her** We were so impressed with her because we can feel that she has a strong sense of responsibility to her readers! This is something that we share with her too!

Here are some of the pics she took while she is at the Catworld House. As reported by the staffs there, Rachell was like a sweet angel flying around and looking through all our clothings one by one. Photos credit from her blog at http://www.rachelltan.com

Rachell looking through our apparels

Rachell looking through our apparels, spotted here with our very own Catworld jacket!

Rachell in the House!

Rachell in the House! 

Catworld Logo
Catworld Logo

Belts and Bottoms!

Belts and Bottoms!

Wide selection of Scarves!

Wide selection of Scarves!

Catworld Front View

Catworld Front View

Pretty Decal in the Changing Room

Pretty Decal in the Changing Room

Centerpiece Mannequin

Centerpiece Mannequin

Catworld Interior from the Back

Catworld Interior from the Back

Flower Poppies!

Flower Poppies!

Coming up on next post is on Rachell’s reviews on 3 different styles of Catworld! Meanwhile, do support her blog at www.rachelltan.com!

 

 

From a Box to a Store

I think this post is going to go into the Guinness Book of Records for being the most dated-back blog-post–> 3 years ago….

Let’s go into some details on our little store setup from an empty box to a grand Catworld theme Fashion Store:

From a Box to a StoreSee the difference then and Now!

The “box” or “shoebox” which we always refer is the bare condition which nex mall had given us at the very start, even before nex had started! It was just a long pocket of space where no renovation was done.Design and Planning

At first our store was named after our company Korlina InStyle, as seen on the 2nd pic on the right. However, we decided to follow the brand apparel so that the overall branding is very clear from the store name to product outlay.Did you see the creepy tree standing behind the mannequins in the 1st pic? Yes the idea was really creepy so we did not want to have it eventually and we are so glad we followed our instincts. However, there are still some things which we “just follow” the reno designer, which sometimes I can still be seen lamenting why we listened so much to her then…you will see why later.

Catworld 3D viewCatworld Shopfront in 3D view!

 

 

 

Catworld store interior in 3D design plan

Catworld store interior in 3D design plan

 

 

 

 

 

 

 

                                                             

There will be many design submission to do during a store opening so don’t let them get you down. If you have a good designer/contractor, he/she will be able to sort out things with the mall operation side so not to worry. In our case, nex operation side was very professional in handling their job. Special Kudos to Adrian and Shirley who was both handling the before and after TOP (Temporary Occupation Permit) matters between Catworld and nex. Hiccups sure happen de and that is where we see people shine in their job!

More Actions with Catworld for the next part for: From a Box to a Store (Part 2)…choosing material, installing lighting, and more nitty gritty things about opening a atas (*ahem*) Fashion Store!

Work in Progress! Wanna see what is behind?

Work in Progress! Wanna see what is behind?

 

Blog Perspectives

“Why do you need a blog? We do have many other social media for communications..you know?”

That was the question posed to us when we say we wanted a blog for the Catworld ONLINE. So we guess for the start, we better clear ourselves what we want to do for this blog. As we go on then, things may change here and there but that’s still fine. And that links us to the 1st reason why we wanted to have a blog too,

1.  Make our design views loud

As a fashion brand, I think it is very important to make sure what you see in your clothings, the designs are effectively communicated to your audience and customers. Wherever possible, we like to show you how Catworld apparels can be wore out, and at the same time, expressing the theme it represents so that clothing no longer just stand out but has a statement on its own.

2.  We want to share our little bits and pieces of our lives with you!

What food did we eat today? Outfit of the day? Lovely photos of my baby…food excusion..company gatherings..These might be some of the posts we may put up and they might not be always about fashion but we really like to share some bits and pieces of our lives.

Let’s Forget about the company veil…We want to know you as much as you like to know us ,right?

3.  Trends are changing like fleeting seasons in a year

Colour, designs, cuttings and so many different style trends are moving each season in a year. It is definitely going to be a challenge to document them down in social media only since social media is more of live updates rather than archives. It will be definitely challenging if we can review the trends of the year and even share some articles from fashion critics. To add icing to the cream, we will share with you if we are invited to any fashion shows or fashion-related events, k? Right here at Catworld Online!

A New Beginning – Catworld Online

The birth of Catworld Singapore started in nex Serangoon about 3 years ago. Ever since, many of our Exclusive members had mentioned to us that living in west, east, south of Singapore makes it difficult for them to come down often. Such as it is, we started making plans in 2012 to roll out our very own online store. It seems the most right thing to do since we want to bring Catworld to a higher level, letting more people in Singapore to be able to buy Catworld apparels more conveniently and later reaching out to the whole world community to know about Catworld.

Search began for our web design partners and we are glad to be able to find Ripplewerkz who was willing to help us. Started from 1 Aug last year, we spent almost eight months to finish this near-perfect masterpiece. Great thanks to Lionel, Mark, Jeff, Choi Yee, Rachel and all the great guys of Ripplewerkz for their creativity, determination and the “all the way see it through” attitude.

*Dang Dang Dang Dang* Presenting to you Catworld ONLINE!

Catworld Homepage

Our first homepage design! So chic….

Currently Catworld ONLINE is fully functional but there is still a few design bugs such as the ranking page that is still much needed help from the Ripplewerkz guys. Plus we have some surprises coming along too (P/s: Lionel, Mark, Jeff, Please help us resolve them soon, k?)

For all our dearest ladies, we have already uploaded many in-stock apparels. Shall we go shopping together now?